Since SOIL is known as the soul of infinite life, continued maintenance of good soil health is vital to agriculture production and nation’s economy. Despite the indisputable role of soil for the health of Human being, animal and plant life, there has been very little concern about soil health care. Soil health is the capacity of the soil to sustain biological productivity, maintain environment quality and promote plant and animal health. It is the fitness of the soil for specific use.

The emerging complex challenges of maintaining good health of the precious, scare and shirking soil resource for sustained high productivity under the current and projected unprecedented pressure are enormous, but their cost-effective, eco-friendly, farmer-friendly and scientifically sound solutions will be amply rewarding in terms of food security, environmental safety and over all human welfare. To maintain soil resource in good health, mass awareness among the farmers and others stakeholders about the value of the soil health is of utmost importance. Government of India has been implementing a scheme on Soil Health Management (SHM) to take care of soil test based nutrient management at farm level.

All citizens or stakeholders are invited to participate in raising awareness about the soil health care-A Key to Nation’s Prosperity. You can do this by creating Short-Films (Animation Films, Mobile Films or any other Films produced with broadcast quality) on one of the themes mentioned below:

Main-Theme: Soil Health-A Key to Nation’s Prosperity
Sub-Themes: 1. Save soil, save humanity
2. Healthy soil, better human health
3. Healthy soil, wealthy farmer
4. Protect soil & enhance food production
5. Integrated Nutrient Management for healthy soil & enhancing farm income
6. Maintaining adequate level of nutrients is key of healthy soil
7. Organic farming & Soil Health
8. Impact of Soil health card in the field at farmer level
9. Awareness generation of Soil health testing among farmers

Language: Hindi and / or English
Duration: 2 Minutes
Last date: 28th November, 2017

Prizes
First Prize: Rs. 10,000 /-
Second Prize: Rs. 7,500 /-
Third Prize: Rs. 5,000 /-

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