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Department of Commerce

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Give suggestions for creation of content for digital marketing course in using e-commerce site

Start Date :

Jan 01, 2015

Last Date :

Jan 17, 2015

04:15 AM IST (GMT +5.30 Hrs)

Submission Closed

Program ObjectivesToday’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. ...

Program Objectives

Today’s world is a digital world and all industries rely heavily on customer engagement. This customer engagement is driven by a multiple tactics viz. Online Display, Social Media, e-Mail & Mobile Marketing, etc. Each one of this tactics has to be planned properly and executed in an integrated manner to bring success.

NIELIT is a 100% owned organization of the Department of Electronics and Information Technology (DeitY), Ministry of Communications & IT, Government of India, is actively engaged in the development of human resources in the areas of IT; Electronics; Communication Technologies; Hardware; Cyber Law; Cyber Security; IPR; GIS; Cloud Computing; ESDM; e-Governance and related verticals. For details please visit http://nielit.gov.in

NIELIT has developed a draft course outline on Digital Marketing in using e-Commerce sites for the rural populace to attain a basic level of computer literacy thereby contributing to increased and speedy PC penetration among the members of micro and small enterprises in rural India and also to use the realm of Digital media in marketing their products to the outer world. After completing the course the incumbent should be able to the use the computer for basic purposes of marketing their product and helps the rural business communities and artisans, etc. to use the e-Commerce sites as an effective tool over conventional marketing strategies for showcasing their products and selling.

The program is targeted at:

1. Artisan community from the rural area.

2. Web marketers, who want to enhance their professional prospects in the e-Marketing Domain.

3. Individuals / Beginners, seeking career opportunities available in e-Marketing Domain.

NIELIT seeks your comments regarding the content of the draft course.

You may see the entire draft document at https://mygov.in/frontendgeneral/pdf/tentative-course-outline-for-digita...

The last date for submission of your comments is 16th January 2015.

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Trilok Kumar Jha 11 years 5 months ago

Infrastructure projects in India are infamous for delays and cost overruns. Recently commissioned, Bandra-Worli Sea Link amply demonstrates the state of project delivery system in the country. What was planned as a Rs 300 Crore project to be completed by 2004 has actually cost Rs 1,600 crore along with a delay of five years. Indeed, very few projects get delivered in time and on cost. More importantly India is set to shell out an additional Rs. 1,24,000/- crore due to delays in project.

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BALAKRISHNAN P R 11 years 5 months ago

VARIOUS GOVT ORGANIZATIONS, VIZ BANKS AND PASSPORT OFFICE ARE NOT ACCEPTING e-AADHAR AS PROOF OF RESIDENCE, BUT INSIST FOR ORIGINAL DOCUMENTS. YOUR INTERVENTION IS SOUGHT TO ISSUE NECESSARY GUIDLINES ON THE ISSUE.

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Ajay Kumar 11 years 5 months ago

गांव में बनने वाले हैंडी क्राफ्ट जैसे उत्पादों और अन्य कुटीर रुद्योग के सामान को ऑनलाइन बेचा जाये और स्पीड पोस्ट और दाक विभाग के माध्यम से गाँव तक सामान व्यवस्था की जाये तभी गांव के लोगों को रोजगार उनके घर के पास ही मिल पायेगा और शहर में पलायन नही होगा । क्यूंकि ऑनलाइन कंपनियां गाँव तक सामान नही पहुंचती है।

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omprakash birla 11 years 5 months ago

द्रुत गति से दौडती एम्बुलेंस का सायरन अनसुना इसलिए भी किया जाता हे कि अकसर नेताओं की गाडियों पर भी यही कर्ण कटु ध्वनी निकलती हे और जन मानस में आज नेताओ की छवि अच्छी नहीं जिसके लिए उन्हें रास्ता दिया जाये , इसका खामियाजा बीमार को ले जाती एम्बुलेंस को भुगतना पड़ता हे . उचित ये होगा कि नेता या एम्बुलेंस दोनों में से किसी एक से सायरन हटा दिया जाये . अब ये मोदी जी पर हे की वे किसे तरजीह दें . जनता तो बिचारी जैसे तैसे जी लेगी नेता लाल बत्ती / सायरन को मोह त्यागें और जनहित में सोचें .

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RAGHVENDRA DIXIT 11 years 5 months ago

in my view, in military organisation many officer are indulge in corruption as well as IAS in civil. whereas they are taking high incentive and convenience from GOI. they have no interest in nationality and have a dictatorship view. it is not a good sign for healthy India. the power of money to expense give stimulation. for stop the this wrong sign , pl strengthen the Audit and payment chennel of defence.

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omprakash birla 11 years 5 months ago

झारखंड के ताज़ा CM रघुवर दास का ये बयान सच्चाई के बहुत करीब कि नक्सलवाद के पीछे अधिकारियों की सम्वेदन हीनता जिम्मेदार हे . सच हे कि यदि किसी समस्या के उठते ही ईमानदारी से ध्यान दे समाधान किया जाये तो कोई असंतुष्ट ही न हो और नक्सलवाद पनपे ही नहीं . राजस्थान सहित अधिकाँश राज्यों में सरकारी उदासीनता के चलते असंतोष बढ़ जाता हे और परिणाम आन्दोलन / हिंसा / तोड़ फोड़ .....इसके लिए अधिकारियो की जवाबदेही तय की जाये और गेर जिम्मेदार को बर्खास्त किया जाये . झारखंड के CM और भारत के PM को विशेष ध्यान देना हे

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Binod prasad 11 years 5 months ago

Mananiya Modiji, The land in which we about 500 families are living belonged to local board. We are living here far more than 80 Yrs. In 1970 an order was passed to sattle all with permanent patta but steel we are not sattled for which we ara living an inferior life. So I reguest u to feel our problem and give us justice. Thank you.

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ARUN DHANDHANIA 11 years 5 months ago

First of all we should put discipline and civik sense among all the people of India and each every village, town, cities of all the States and Union Teritories of India. Arun Dhandhania

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SHIBAJYOTI MAJUMDER 11 years 5 months ago

For digital marketing course for eg: every commodity should be classified into categories and then each one should have their specification price picture from diff. angle its manufacturer,&multiple payment option.Obviously it would be great if you allow users to create account that can be directly linked to their bank account which is a part of pm gram dhan yojna..it will be eco-friendly also...that's it.Thank Yoy

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Chethankumar B C 11 years 5 months ago

That too in your home constituency...What police dept is doing in state.. our govt is concerned with only external or border security, neglecting internal security which will downgrade the India's reputation in global level ..and the fore said incident has stepped into unhrc ... I hope our govt will address the issue.. Thank you..

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